In November 2025, Google solved a persistent SEO reporting challenge: separating branded from non-branded search performance directly in Google Search Console (GSC). The feature is now fully rolled ...
Google Search Central announced that Search Console’s branded queries filter is now available to all eligible sites, causing many SEOs to ask questions about it and Google’s John Mueller stepped in to ...
You can filter your performance reports and there are new insights reports - this is a gradual rollout. Google announced new branded queries filters are rolling out gradually within Google Search ...